About Allison Baum
A former founder and seasoned VC with Midwestern roots, Allison has a passion for thinking big about the future of work. Having lived and worked across three continents, she lends her global perspective to founders and startups.
The most important contribution we can make to our entrepreneurs is to listen, to empathize, to hustle when we know we can make a difference, and to shut up when we know we can’t.
What is your investment focus and why?
I am focused on working with entrepreneurs who are fundamentally reshaping the future of work. I grew up watching my parents' jobs being slowly replaced and devalued by technology, and as soon I started working on Wall Street during the Financial Crisis, I saw the same thing happening to me. In fact, it’s happening all across America, and it is creating irreparable tears to the fabric of our society. Work does more than just provide a means to live; it provides a source of identity, security, community, and meaning. I truly believe this is the most important challenge of our lifetimes. I’m focused on what shapes the future of work, like automation services, people and workforce management, enterprise software, data infrastructure and services, and security and identity management. As we live in an increasingly digital, distributed, and data-driven world, these are the areas that will matter the most.
What unique contributions do you make to companies as a VC?
In the venture world, we all want to believe we are unique. Yet at the end of the day, it’s not about us: It is about the entrepreneurs we back. I truly believe the most important contribution we can make is to listen, empathize, hustle when we know we can make a difference, and shut up when we know we can’t. Having been a co-founder and an early startup employee myself, I get that. Prior to joining Trinity, I co-founded a global seed fund called Fresco Capital, which is focused on helping companies expand internationally. Every world-changing company needs to build a global business, so I leverage my cross-border experience and network for our portfolio wherever I can.
What are your interests and passions outside of work?
I am a nerd at heart, so most of my interests involve learning new things. I spend my free time traveling, hiking, writing, reading, painting, and seeing movies. I minored in film in college and I absolutely love anything related to film. I even spent some time working on a documentary about microfinance!